INTRODUCING THE AXEL PROJECT BIKE CLASSIC
THE NON PROFIT ORGANIZATION, IN MEMORY OF AXEL CHARRETTE, PLANS CHARITY RIDE OVER RED MOUNTAIN PASS
Ridgway, Colorado (February 15th, 2014) The Axel Project has announced plans to hold its inaugural bicycle classic—a breathtaking ride over Colorado’s historic Red Mountain Pass, on August 30th 2014. The Axel Project Bicycle Classic will be the organization’s premier fundraiser to help fund and expand their mission to introduce bicycles and a healthy lifestyle to kids and families.
The Axel Project Bicycle Classic is comprised of a 35- or 56-mile road ride topping out at 11,018K feet on the iconic Red Mountain Pass, rivaling any pass in the world for scenery. In addition to the rides over Red Mountain Pass, a family ride through the town of Ridgway will also be available. After the rides are complete, participants and visitors alike will gather in Ridgway’s Town Park for the Axel Project Bicycle Classic Festival, complete with a kid’s adventure zone, live music, food and refreshments.
Randy Charrette, Axel’s father and Project co-founder, expressed his excitement for the Bike Classic, “All the plans are in place and we already have quite a few riders signed up, including a few surprise guests! The level of interest and commitment from our sponsors has been heartwarming. And we’re overjoyed by how many children and families we’ve already been able to help.”
Charrette went on to describe other projects that are in the works, “We have several exciting things happening this year in addition to our attendance at the Tour of Utah and USA Pro Challenge. We’ve written a children’s book and plan to launch a KickStarter campaign to fund its printing—we should have copies before the Tour of Utah. Finally we have just been accepted as a collaborative Partner for the 2014 Ride the Rockies. With over 2500 riders we’re excited to spread the word about the Axel Project.”
The Axel Project was created in honor of 2-year old, Axel Charrette, who was killed in Sayulita Mexico in February 2013. The organization’s mission is to introduce and nurture a lifelong passion for cycling to children and their families.
Axel’s love for all things bikes, clearly instilled by his family’s passion for cycling, and his particular affinity for chasing his brother around on his Strider bike, led to the creation of the Axel Project, and its natural corporate partnership with Strider Sports International, Inc.
For more information on the Axel Project Bicycle Classic, please visit www.axelprojectride.com. Donations to the Axel Project can be made at www.axelproject.com. All donations will be used to fulfill the organization’s mission. In addition, for every Strider bike sold on the Axel Project website, one will be donated to a child in need.
About The Axel ProjectThe Axel Project is Ridgway, Colorado-based nonprofit organization dedicated to the fundamental principle that a productive, happy life begins with bikes. Our mission is to introduce and nurture a lifelong passion for cycling to children and their families. While our goal is broad, our first project is aimed at providing balance bicycles and instruction to children in need, ages 18 months to 5-years of age, to teach the basic skills necessary to get them riding on two wheels—with their friends, their family and forever. For more information or to contact the Axel Project, visit www.axelproject.com.